The Creat.ors Summit II: A Creat.ive Experience and Marketing Clinic
We are thrilled to share the highlights from our 2nd annual event, The Creat.ors Summit, which took place over two incredible days. This creat.ive experience and marketing clinic for creat.ive business owners brought together a vibrant community of creat.ives, business owners, and entrepreneurs, all eager to grow their brands.
MARKETING CLINIC HIGHLIGHTS (DAY 1)
- Educational Sessions: Attendees delved into a variety of workshops and sessions focused on marketing, content creat.ion, web development, and networking. They gained valuable insights and practical skills from industry experts, leaving inspired and equipped to take their businesses to new heights.
Youth participating in content creat.ion activity.
Giveaway winners at Nighttime Market
- Content Creat.ion Booths: One of the standout features of the summit was the content creat.ion booths. These
booths encouraged attendees to create content on the spot, providing them with the opportunity to share their brand with their audience immediately. It was a dynamic way for participants to engage with their creat.ivity and showcase their businesses.
- Exciting Giveaways: Local businesses that share our passion for supporting creat.ive entrepreneurs generously provided giveaways. These gifts added an extra layer of excitement and appreciation, making the event even more memorable for our attendees.
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Youth Involvement: A unique and heartwarming aspect of the summit was the significant presence of youth. Many young individuals not only attended but also took on official roles in the event. When asked about this, RJ Singleton explained, “We aim to nurture the creat.ive nature of our youth while instilling skills within technology that reinforce their interests in technology or business.” This commitment was demonstrated by a full youth media team, including photographers, social media managers, videographers, and emcees.
SPEAKER HIGHLIGHTS
Tam & Rich proudly displaying gift to The Creat.ors Summit attendees
Attendee receiving her gift (Creat.ors Kit) at The Creat.ors Summit
- Tam G. Smith: Tam encouraged entrepreneurs to embrace their role as the voice of their brand. She proposed exercises such as creat.ing videos for social media and engaging stakeholders face-to-face to build a strong personal brand.
- Teylor Parks: Teylor shared tips on establishing credibility within earned media, offering marketing insights that attendees eagerly absorbed and implemented immediately.
- Rich: Rich emphasized the importance of networking and developing a clear, concise pitch. He encouraged attendees to attend events and communicate their ideas, businesses, and interests effectively.
- RJ Singleton: RJ shared his expertise on content creat.ion and storytelling. He highlighted the power of multimedia in telling stories, advocating for the use of videos, photos, and blogs. His insight on utilizing these mediums to tell different versions of the same story resonated deeply with attendees.
NIGHTTIME MARKET HIGHLIGHTS (DAY 2)
Kosi speaking to attendees at Nighttime Market
Benn Poppin – sharing their story with attendees during the vendor tour.
The second day was just as exciting, with attendees and vendors gathering at the “Breathe in Color” studio for the nighttime market. This unique experience allowed vendors to talk about their products and stories in an intimate setting. Speakers shared their testimonials related to business development and branding, providing invaluable advice to aspiring entrepreneurs. One of the most heartwarming moments was the “vendor tour,” where attendees were encouraged to visit booths, giving vendors the opportunity to truly tell their stories and connect with potential customers on a deeper level.
LOOKING AHEAD
When asked about next year’s event, RJ shared his ambitious goals for The Creat.ors Summit III. He aims to add a third day to the summit and gain the support of Canva, identifying them as an ideal partner for this experience.
Mark your calendars for next year’s summit, scheduled for June 26-28, 2025. We can’t wait to see you there!
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“Thank you to everyone who attended and contributed to the success of The Creat.ors Summit. Together, we are building a vibrant community of creat.ive business owners, and we look forward to continuing this journey with you.” – said : Robert “RJ” Singleton, Founder
